BWIN

 

Bwin stages a Hollywood-style heist in which you bet on the outcome of the story. It stars football legends Cafu, Vicente del Bosque, Stefan Effenberg and Diego Maradona as criminals, each representing their country and plotting to steal the Cup. Created for the 2014 world cup, I was tasked with designing the “shattered” typography for the entire campaign which was eventually translated into16 different languages and appeared across Europe.